Goodcall vs Ruby
Goodcall starts $49/mo cheaper than Ruby.
Both pages checked by August 19, 2026
- GoodcallAI only
- $66/mo
- Starter (annual) plan
- Agentic voice AI phone agents for local, multi-location and enterprise businesses, sold per agent per month with unlimited call minutes and a monthly cap on unique callers instead of per-minute billing.
- RubyHuman agents
- $115/mo
- Bundled chat add-on — 10 chats plan
- Ruby is a US-based live virtual receptionist and website chat service for small businesses, sold in monthly buckets of receptionist minutes and chats, where AI is used only to assist its human receptionists rather than to answer calls.
The differences that matter
- Goodcall is ai only; Ruby is human agents. That is the real decision here, not the price.
- Ruby offers a trial (Money-back guarantee rather than a trial: "Ruby is delighted to offer a money-back guarantee to first time users of both our virtual receptionist service and our chat service. Should you decide to cancel service and obtain a full refund for the cancelled service, please notify us of the service you wish to cancel either within 21 days of your purchase of that service or before your usage exceeds 500 receptionist minutes/50 billable chats, as applicable, whichever occurs sooner."); Goodcall advertises none.
- Ruby documents Spanish-language calls; Goodcall does not say it does.
- Ruby can put a human on the line; Goodcall is bot-only.
Feature by feature
| Capability | Goodcall | Ruby |
|---|---|---|
| Live transfer | Yes | Yes |
| Books appointments | Yes | Yes |
| Text follow-up | Yes | Yes |
| Outbound calls | unstated | Yes |
| Spanish | unstated | Yes |
| Human backup | No | Yes |
| Call recordings | Yes | unstated |
| Transcripts | Yes | Yes |
| Spam screening | Yes | Yes |
| Custom voice | unstated | unstated |
| API | unstated | unstated |
"unstated" means the vendor doesn't claim it in their own documentation. It is not the same as no — it means nobody will put it in writing.
Goodcall plans
| Plan | Published price | Includes | Over that |
|---|---|---|---|
| Starter (monthly) | $79 monthly per agent | — | *$0.50/customer after 100 |
| Starter (annual) | $66 monthly per agent(annual billing) | — | *$0.50/customer after 100 |
| Growth (monthly) | $129 monthly per agent | — | *$0.50/customer after 250 |
| Growth (annual) | $108 monthly per agent(annual billing) | — | *$0.50/customer after 250 |
| Scale (monthly) | $249 monthly per agent | — | *$0.50/customer after 500 |
| Scale (annual) | $208 monthly per agent(annual billing) | — | *$0.50/customer after 500 |
| Enterprise | not published | — | — |
Ruby plans
| Plan | Published price | Includes | Over that |
|---|---|---|---|
| Virtual receptionist — 50 minutes | $250 /month | 50 min | — |
| Virtual receptionist — 100 minutes | $395 /month | 100 min | — |
| Virtual receptionist — 200 minutes | $720 /month | 200 min | — |
| Virtual receptionist — 500 minutes | $1,725 /month | 500 min | — |
| Live chat — 10 chats | $143 /month | — | — |
| Live chat — 30 chats | $335 /month | — | — |
| Live chat — 50 chats | $520 /month | — | — |
| Bundled chat add-on — 10 chats | Up to 10 chats for $115 (a 20% savings) | — | — |
| Bundled chat add-on — 30 chats | Up to 30 chats for $268 (a 20% savings) | — | — |
| Bundled chat add-on — 50 chats | Up to 50 chats for $416 (a 20% savings) | — | — |
Goodcall sources
- Pricing page (monthly and annual tiers, unique-customer definition, overage, FAQ on numbers, team members, Zapier)goodcall.com · read August 19, 2026
- How it Works (transfers, escalation, local numbers, conditional forwarding, Zapier)goodcall.com · read August 19, 2026
- About page (CallJoy/Google Area 120 origin, 50 US states, responsible-AI claims)goodcall.com · read August 19, 2026
- Goodcall Help Center indexhelp.goodcall.com · read August 19, 2026
- Help Center: Goodcall Plan and Pricing Update (1 Dec 2025 migration, $79 Starter, 15% annual)help.goodcall.com · read August 19, 2026
- Help Center: Can I Port My Phone Number to Goodcall (porting not supported)help.goodcall.com · read August 19, 2026
- Help Center: conditional call forwarding setuphelp.goodcall.com · read August 19, 2026
- Help Center: toll-free numbers not supportedhelp.goodcall.com · read August 19, 2026
- Help Center: availability is USA onlyhelp.goodcall.com · read August 19, 2026
- Help Center: Can I Try The Demo Free? (free Demo plan, no agent number)help.goodcall.com · read August 19, 2026
- Help Center: call recording notification (transferred calls not recorded, consent whisper not disableable)help.goodcall.com · read August 19, 2026
- Help Center: appointment skill (four handling options)help.goodcall.com · read August 19, 2026
- Help Center: Boulevard booking integrationhelp.goodcall.com · read August 19, 2026
- Help Center: message taking, transcripts, email/SMS deliveryhelp.goodcall.com · read August 19, 2026
- Help Center: partnerships and integrations (Yelp, Google, Zapier)help.goodcall.com · read August 19, 2026
- Terms of Service (refunds and cancellations)help.goodcall.com · read August 19, 2026
Ruby sources
- Plans and pricing (receptionist minute tiers, chat tiers, bundled chat pricing, included features); canonical URL is https://www.ruby.com/plans-and-pricing/ruby.com · read August 19, 2026
- Plans and pricing (canonical URL, same tiers)ruby.com · read August 19, 2026
- FAQs — money-back guarantee, no long-term contract, 60-second rounding statement, Spanish, scheduling, transfers, porting/forwarding, HQ in Portland OR, service arearuby.com · read August 19, 2026
- Ruby billing FAQs PDF (first-party asset host) — 30-second increments, hold time billable, no rollover, overage billed in arrearsassets.ruby.com · read August 19, 2026
- AI at Ruby — Call Nav, transcripts, sentiment analysis, robocall filtering; AI included at no extra cost; explicitly not used to replace human receptionistsruby.com · read August 19, 2026
- Integrations directory (CRM, calendars, legal software, Zapier)ruby.com · read August 19, 2026
- About Ruby — "In 2003, Ruby started as a small business"ruby.com · read August 19, 2026